Meitu, Inc. Q4 FY2025 Earnings Call
· Earnings call transcript and AI-powered summary
Meitu 2025 Annual Results – Investor Summary
Financial Highlights
- Adjusted net profit attributable to owners reached RMB 970 million, up 64.7% year-over-year (versus 2024 adjusted results).
- IFRS net profit was RMB 700 million, down from RMB 800 million in 2024 due to:
- A one-time gain of RMB 640 million in 2024 from cryptocurrency disposal.
- A noncash IFRS expense of approximately RMB 510 million in 2025 from Alibaba convertible bonds.
- Revenue rose 28.8% year-over-year to RMB 3.86 billion.
- Core photo, video and design revenue surged 41.6% to RMB 2.95 billion.
- International-market revenue grew 37.4% and now represents 38% of total revenue (up 2 percentage points vs. 2024).
User Base and Monetization
- MAU grew 3.8% to 276 million.
- Paying subscribers increased 34.1% to 16.91 million.
- Productivity-tool paying subscribers rose 67.4% year-over-year, driven by DesignKit and Kaipai.
- International paying subscribers doubled, led by Vmake adoption.
- Subscription rate for productivity tools reached 9%, up from 5.9% in December 2024.
- Overall subscription rate climbed to 6.1% in 2025.
Operational Performance and Key Drivers
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