MeasureX

The platform is structured in two layers. An admin dashboard gives hosting providers tools for location management, customer onboarding, bookkeeping, and sales, combining monitoring, CRM, ERP, and e-commerce functions in a single interface. The customer-facing layer is delivered as a white-labeled product, giving end users real-time visibility into equipment status, power consumption, performance metrics, and billing; it also operates as a sales channel through which providers can offer hardware purchases and subscription tiers to existing customers.

MeasureX natively integrates payment processors Stripe and Mollie, automating billing workflows, invoice generation, and contract management without additional middleware. Mining pool connections are built into the platform; customers can track hash rate and rewards per pool, along with performance data across all connected infrastructure. CRM and support tooling are included to unify the customer journey from first contact through ongoing operations.

A white-label iOS and Android app (the MeasureX Demo App) lets prospective provider customers preview a branded interface before deployment. According to the company, providers on the platform have recorded conversion-rate gains of 40, 60 percent and sales increases of 30, 40 percent through the embedded customer dashboard.

In 2026 MeasureX expanded its product surface with Paymine (paymine.app), a consumer-facing marketplace that allows individual miners to purchase hardware from and place equipment with hosting providers globally, with unified billing and real-time monitoring across multiple facilities. Paymine and MeasureX share infrastructure under the Paymine & MeasureX Connect umbrella, positioned as a global network of locations and providers.

The company's origins trace to CEO and founder Til Lükermann, who began mining bitcoin in 2018 while based in Germany, where retail electricity rates made home mining uneconomical. He subsequently built a hosting operation to serve other European miners and, after encountering the operational gaps (fragmented billing, manual monitoring, limited customer-facing tooling) common to small and mid-scale hosting providers, developed the software internally. MeasureX was commercialized from that internal build. The Luxembourg legal entity's terms of service are dated January 2025; CTO Asa Carrington and Business Development lead Baptiste Mourey are the other named senior team members.

The company targets the European hosting market, where providers have historically relied on disconnected point tools to manage client fleets, and frames its integrated billing-monitoring-commerce stack as a path to stable cash flows independent of near-term bitcoin price movement.